by smartbaseTeam | Dec 31, 2014 | Automation, Data
As I reflect on 2014 and the experiences that SmartBase has had, there are many trends that we, as a group have seen. I think it’s important to share personal insights to improve the strength of the marketing community as a whole, so I wanted to pass along the...
by smartbaseTeam | Oct 28, 2014 | Data
Target, Home Depot, Jimmy John’s, Best Buy, Dairy Queen. All of these companies have been hit by security breaches in the last year. These huge profitable companies have teams of people who are overseeing the data and technology in the company and there are still...
by smartbaseTeam | Sep 25, 2014 | Data
This statistic blew me away: A single patient in one day can generate 100 million data points. Think of the number of patients in a given hospital. If you have 300 patients in a hospital at a given time, that is 30 TRILLION data points per day. What is happening to...
by smartbaseTeam | Sep 3, 2014 | Automation, Data
Did you know that 72% of internet users have looked online for healthcare information in the last year? If you search Google for “Symptom Checker”, you’ll come across websites like WebMD, Mayo Clinic, and 100 other websites that offer free healthcare information to...
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